Saturday, December 9, 2017
Decoding Amazon – Author Workshop
with Penny Sansevieri
UPDATED for 2018! How to Sell Books by the Truckload on Amazon
Amazon is a great place to sell books, but most authors don’t realize that Amazon has an internal sales machine that will actually help you market your book, for free, if you trigger it? It’s called their internal algorithm and, not that dissimilar from ranking on Google, once Amazon’s algorithm kicks in, you could see a boatload of free promotion come your way from Amazon.
Here’s what the session will cover:
- Optimize your Amazon page: what you must do to start showing up in more searches
- Understanding categories/themes and how to rank consistently #1 in your category.
- Optimal book pricing
- Making the most of your Author Central pages in the US and internationally
- How to quadruple the reviews you get on Amazon.
- Print vs. eBook – which is the best for your Amazon Algorithm?
We will also be having a holiday reception after Penny’s presentation and a tour of our NEW facility. Details available via the monthly mailing and at the meeting.
* * * * * *
Penny C. Sansevieri, Founder and CEO Author Marketing Experts, Inc., is a best-selling author and internationally recognized book marketing and media relations expert. She is an Adjunct Professor teaching Self-Publishing for NYU. She is the author of fourteen books, including How to Sell Your Books by the Truckload on Amazon and Red Hot Internet Publicity, which has been called the “leading guide to everything Internet.”
To learn more about Penny’s books or her promotional services, you can visit her web site at http://www.amarketingexpert.com.
General Chapter Meeting Information
Our chapter meetings are usually the second Saturday of the month. Other than the October meeting, our meetings usually have the following agenda. Ask an Author is from 9 – 9:50 am and the meeting begins at 10 am with announcements. At 10:25 there is a break so that PAW/PAN can adjourn to the next room for their meeting. The morning speaker, usually geared toward general members and PRO members, runs from 10:30 to 11:30 when we break for lunch. You are welcome to bring your own, go out to one of the nearby restaurants or place an order for lunch with us!
For more info about ordering lunch, click here.
The meeting resumes at 12:15 with Chapter business. Rather than the usual afternoon speaker, there will be a holiday gathering at OCC’s new meeting location on the Cal State Fullerton campus. (see below)
The 2017 meeting fee is $10 for members. First meeting for new guests is $10, second meeting is $20. Beginning in 2018, the meeting fee is $15 for members. First meeting for new guests is $15, second meeting is $25.
The December 2017 is our last meeting at the Brea Community Center located at 695 E. Madison Way, on the corner of Randolph Ave. and Madison Way. It is easily accessible from the 57 freeway via Imperial Highway.
Starting January 2018, OCC will be meeting on the Cal State Fullerton campus.
To join OCCRWA please click the JOIN link below.
The JOIN link will take you to MyRWA. Only RWA members can join OCC. More detailed instructions can be found here.
As stated above, OCCRWA’s purpose is to promote excellence in romance fiction, to help writers exchange their knowledge and establish career goals, and to support and encourage our members through all levels of their careers.